WELCOME TO

DEFY CREATIVE CO.'S BLOGGING BOOTCAMP 

FOR WEDDING & ELOPEMENT  PHOTOGRAPHERS!

Learn how to blog with SEO in mind in a way that feels doable, approachable, and empowering using my tried & tested strategies! Set yourself up so that your website is bringing you new leads + new money behind the scenes without you even touching it.

YOU ALREADY KNOW THIS, BUT...

Blogging is crucial for your business to be discovered.

And even then, it still gets pushed to the bottom of your to-do list.

There’s an overwhelming amount of information about SEO and how to blog floating around on the internet. You may be feeling confused, defeated, and ready to continue pushing blogging to the bottom of your already neverending to-do list.

You know that blogging allows you to be discovered time and time again, but it’s been a struggle for you to nail down an effective strategy.

BUT HEY -

BLOGGING DOESN'T NEED TO BE SCARY.

I want to teach you how to effectively blog on your own with a proven step-by-step strategy that I’ve been using for nearly 3 years to help my clients generate new leads, new money, and long-term results time and time again.

THIS IS FOR YOU IF YOU ARE. . .

  • A photographer looking to generate more quality leads + increase your web traffic
  • Ready to put in the work to create value-packed blog posts that drive results
  • Looking for a digestible way to learn about blogging and SEO that won’t leave you feeling overwhelmed
  • Excited about the opportunity to learn in a self-paced environment, with the bonus of group accountability + the chance to ask an SEO expert questions

Kayla Simon

"I can honestly say that taking this course with Danielle has been one of the best investments I’ve made for my photography business!

Danielle broke down blogging, a topic that can honestly be so scary, confusing, and intimidating, and made it into something that I feel excited and confident about implementing into my business.  She is an amazing teacher and breaks down complicated topics like SEO and analytics in ways that are easy to understand and use to better your business. It’s clear that she truly GETS blogging and how to make it work for your business— and she knows how to pass that knowledge on in a way that anyone, even total beginners to blogging, could use.

I left the course with a list of so many topics I could write about that I feel confident about continuing to grow on my own. I cannot recommend this course from Danielle enough. After learning from Danielle, I’m actually excited to keep writing blog posts for my business!"

MAY 1-5: WELCOME WEEK

MAY 8-12: MODULE 1

THE FOUNDATIONS

  • Blogging Mistakes + Intentions
  • What is the Google Index?
  • SEO Anatomy of a Blog
  • Website + Blogging Platforms
  • Module Q&A with Danielle

MAY 15-19: MODULE 2

CONTENT + KEYWORDS

  • Content Research
  • Keyword Research
  • Content Planning
  • Identifying Your Brand Voice
  • Organizing, Optimizing, & Outsourcing Copy
  • Writing for SERP Features
  • Module Q&A with Danielle 

MAY 22-26: MODULE 3

BUILDING YOUR BLOG POST

  • Image Prep + Optimization
  • Blog Creation in WordPress
  • Blog Creation in Squarespace
  • Blog Creation in Pixieset
  • Module Q&A with Danielle 

MAY 29-JUNE 2: MODULE 4

POST-PUBLISHING

  • Promoting + Repurposing ON Social Media
  • Promoting + Repurposing OFF Social Media
  • Data + Tracking: What Numbers to Look At
  • Data + Tracking: Free and Paid Tools to Use
  • Identifying Issues + Making Changes
  • Module Q&A with Danielle
 
READY TO GO ALL IN?

UPGRADE & GET ACCESS TO THE BONUS VAULT 

FOR JUST $97, GET 5+ HOURS OF BONUS CONTENT

In this bonus vault, I'm bringing in some of my favorite industry pros to teach on some of the topics that I believe are SO important to your blogging strategy, but that I'm not the expert in.

These guest speakers will include:

Dawn Jarvis

How to Shoot With Blogging in Mind

Sarah Burk

Using Pinterest to Elevate Your Blogs

Shayna Lloyd

Incorporating Video Into SEO Strategy

In this bonus vault, you'll also receive screen recordings where you get to watch Danielle write copy for a:

  • Wedding gallery blog
  • Engagement gallery blog
  • Senior gallery blog
  • Elopement guide

I'll be adding more bonus lessons over time as new topics come up, and potentially more guest speaker interviews as well!


All of this education from top experts in the industry plus extra lessons from me for $97? It's a no-brainer!

HI FRIEND, I'M DANIELLE!

I'm a wedding-photographer-turned-copywriter-queen who’s been running a successful, booked-out blogging business for nearly 3 years now. I've been lucky enough to blog for some big names in the wedding industry and help each & every one of my clients create recurring revenue + generate quality leads behind the scenes while they focus on what they love most: serving their clients.

After working with more than 30 1:1 clients, writing over 300 SEO-optimized blog posts, and getting 70+ client blogs to reach page 1 of Google for their target terms, I'm fully committing myself to helping YOU finally find your confidence when it comes to blogging for your creative business so that you can reach your ideal clients, generate new income, and build trust with every single person who lands on your website.

It’s no secret that SEO is a complex topic, but I’m breaking it down into bite-sized bits so that you have a solid understanding of SEO that will lead you to success with your blog! No information overload or industry jargon that you can’t understand: only the basics, with my exact strategies I’ve used to get countless client blog posts on that golden page 1 of Google.
 


Want to get to know me a little better before you invest?

I've had the honor of being interviewed on a few incredible podcasts this year, and they all have some GOLDEN nuggets in them. If you'd like to get to know me a little better & get a glimpse at my teaching style, check out the podcast episodes below! 

🎙️ Take it From Us
with Dawn Charles & Emily Magers

LISTEN ON SPOTIFY
LISTEN ON APPLE

🎙️ Oh Shoot!
with Cassidy Lynne

LISTEN ON SPOTIFY
LISTEN ON APPLE

🎙️ The Montana Diaries
with Shayna Lloyd

LISTEN ON SPOTIFY
LISTEN ON APPLE

Shayna Lloyd

"The Bootcamp is JUST what I needed to come up with an actionable strategy for my elopement photography + videography business. As soon as Danielle announced this bootcamp, I was ready to buy! Danielle's teaching style is so accessible to people like me who aren't super techy, but thrive with step-by-step instructions on best practices. Within a week, I've already published four new gallery blogs that I've been procrastinating on writing for literally over a year. I can't thank Danielle enough!"

Kayla Thorson

"Before jumping into the Bootcamp, I was clueless about blogging. I had taken an SEO course, so I knew the SEO terms and technically to do, but it was so extensive that it went over my head and felt overwhelmed. Danielle was able to break it down so it was easy to understand and she gave the info that I needed to start blogging right away while still being so in depth.  I'm actually looking forward to blogging now. I would easily pay 3x the amount that I did for this course & can't recommend it enough!"

Taylor Hackwell

"I invested in this bootcamp because blogging is something I have been wanting to dip my toes into for far too long, but I have never found anything out there that could help me learn what blogging really is and how I could effectively use it for my business. Well, this was exactly what I have been searching for. I personally feel like this has been one of the best investments I’ve made for my business because the whole course provided valuable information in each class."

JOIN DANIELLE'S BRAND NEW

BLOGGING BOOT CAMP FOR WEDDING PHOTOGRAPHERS

A one-of-a-kind blogging course for wedding & elopement photographers that'll leave you feeling empowered, confident, and ready to create blogs that bring you quality leads, more money, and consistent traffic to your website.

PAYMENT PLAN

$125

4 MONTHLY PAYMENTS

  • Access to content starting 5/1, released weekly
  • Community Discord channel
  • Homework & incentives for each module
  • Group Q&A call with Danielle at the end of each module
  • Monthly group Q&A call after the course wraps
PAY IN 4 INSTALLMENTS

PAY IN FULL

$497

ONE-TIME PAYMENT

  • Access to content starting 5/1, released weekly
  • Community Discord channel
  • Homework & incentives for each module
  • Group Q&A call with Danielle at the end of each module
  • Monthly group Q&A call after the course wraps
PAY IN FULL

Want a sneak peek?

Try it before you buy it - this free lesson from Module 1 will show you what the course lessons look like, help you get a feel for my teaching style, and go in-depth into WHY you should even be blogging!

FREQUENTLY ASKED QUESTIONS.

Spending hours on your blog just isn’t worth it if you don’t put strategy + intention behind it.


This is not only a waste of your precious time, but a waste of your KNOWLEDGE. Your expertise + experience can serve so many future clients through blogging, but only if you create each blog post with Google in mind. 

This boot camp will help you build the momentum you need to kickstart your blogging this wedding season. It’ll leave you feeling empowered to blog because you finally understand the true potential + power of intentional blogging and why it’s so important – and, of course, how to do it.

Ready to kick off your 2023 wedding season with a blogging bang? ;)

Payment Plan

$125

4 MONTHLY PAYMENTS

PAY IN 4 INSTALLMENTS

Pay in Full

$497

ONE-TIME PAYMENT

PAY IN FULL